FRCreative studio — brand communication & film production
Stop posting. Start converting.
Studio Luma makes the content that gets you seen — and runs the strategy, brand, web and campaigns that turn it into customers.
20 minutes, no strings — we’ll tell you honestly whether we can help.
Brands that trust us with their image
The most complete video partnership of 2026.
What these videos have in common? They moved the numbers for our clients — in paid and organic alike.
Production is our signature. Strategy is our foundation.
Four disciplines run from one place. Every engagement starts with strategy, never the other way round.
Content & Production
Formats built to be watched, not just posted.
- Brand film
- Reels and short form
- Motion design
- Art direction
- Photography and live capture
- Editorial communication
Identity & Brand
An identity that makes you memorable.
Digital experience
A site that converts, not one that decorates.
Acquisition & Performance
Campaigns that bring in customers, not likes.
It all starts with strategy: audit, positioning, KPIs.
The numbers our clients actually watch.
+180
videos delivered.
100 %
client retention.
Excellent 5/5
+62 %
average lift in conversion.
on paid campaigns
Averages measured over the last 24 months, across all formats.
A few projects we produced this year.
Our method applied to very different industries. Here’s what we delivered, and what it changed.
Retail — Maison Rouge
Maison Rouge
We turned a store opening into a full campaign, from concept to distribution.
B2B SaaS — Altive
Altive
We sharpened their product story right before the funding round, then cut it into twenty formats.
Event — Festival Lumen
Festival Lumen
We set their video identity before the event, filmed through it, and built on it after.
On ne saute aucune étape. Jamais.
Audit & Strategy
We audit your brand, your market and your current numbers. We set the positioning and the KPIs before producing anything.
Concept & Art direction
Visual territory, angles and scripts word for word. You pick the concepts we produce.
Production
Filming, editing, motion, design or build, depending on the disciplines engaged. One in-house team, one schedule.
Distribution & Acquisition
Platform cutdowns, publishing, Meta and Google campaigns, search. The content goes where your customers are.
Measurement & Optimisation
Monthly reporting against the KPIs set in step 1. We cut what doesn’t work and scale what does.
Un seul interlocuteur, du premier audit au dernier reporting. Chaque étape est validée avant que la suivante commence.
What never changes, whatever the project.
One in-house team.
One point of contact, no chain of subcontractors.
Genuine closeness.
A weekly check-in and direct access to the creatives.
Measurable results.
KPIs agreed before launch, reported monthly.
No handover gaps.
From strategy to execution, everything is run in one place.
What the brands we work with say about it.
Claire MeunierMarketing Director, Maison RougeWe went from two videos a quarter to twelve a month, without ever running a shoot. Our online sales followed.
Yanis BoujelalCo-founder, AltiveThe scripts are written better than we’d have done in-house. They’re the first agency that actually understands our product.
Émilie FabreProgrammer, Festival LumenTeaser, live capture, aftermovie: one team, one voice. Our first edition sold out.
Théo VasseurFounder, VertuoWe’d already tried three agencies. This is the first time anyone showed us the numbers before the visuals.
Sarah BenkiraneOwner, Bloom LyonCasting changes everything. Our customers finally see themselves in the videos, and the booking rate shows it.
Marc DelaunayDirector, Cap & CoOne point of contact from brief to distribution. We got half a day back every week, no exaggeration.
Inès CharbonnierBrand Lead, Noréa ParisThey turned down one of our concepts and explained why. That’s exactly what you want from a studio.
Hugo LemaîtreCo-founder, Atelier K.The monthly report is short and honest. We know what worked, and what we drop next month.
Why Studio Luma is different.
We test more than 5 fresh concepts every day.
We write every script word for word.
Scripts — Studio Luma
Script 1 — 3s hook
Script 2 — client proof
Studio
Cinema camera, lighting and sound: our own kit, never rented.
We have every kind ofcast.
We know which angle works, before we shoot.
Expert.
A specialist for each craft on your project: script, camera, edit, distribution.
The questions we get before signing .
Twelve days on average between the signed-off brief and the first delivery. Filming takes a single day; the rest is editing and cutdowns.
No. We work with our own cast, picked to match your audience. If you’d rather be the voice of the brand yourself, we’ll direct you on set.
You choose your concepts before anything is written, and revisions are unlimited. We never shoot anything you haven’t signed off.
Yes. We deliver publish-ready files cut for each platform, and we can run the publishing and performance tracking as well.
Yes, in French and in English. Filming happens on location; production and sign-off are handled remotely.
No. Video is our signature, but we also cover brand identity, the website and acquisition campaigns. What ties them together is the strategy.
Yes. Most clients start with content, then open a second discipline once the first results land. The opening audit tells you where to start.
We fill the gap rather than take everything over: art direction, production, or campaign management. Your team keeps the rest.
None. The monthly plan has no lock-in: you can stop it at the end of any production cycle.
Let’s talk about your ideas. Let’s make an impact.
Tell us where you are. We’ll call you back within 24 hours to book a 20-minute slot.
- A first concept on us, no commitment.
- One point of contact, from brief to distribution.
- A reply within 24 hours, business days.
You have an idea. We give it a picture, a voice and an emotion.
Twenty minutes is enough to know whether we’re the right fit.
20 minutes, no strings. A reply within 24 hours.